Digital Marketing

OpenAI has acquired what OpenAI CEO of Applications Fidji Simo called one of the most influential tech news sources in the industry. That source is a media brand.

“Social video advertising is becoming the dominant force, reshaping how content is consumed and monetized,” says Omdia.

Health and government organizations accounted for more than 10% of the advertising payments received by websites that promote health misinformation, according to a new study from Yale University, CNN reports. A total of $35.7 million was spent on advertising on 11 such sites between 2021 and 2024. The study was conducted with NewsGuard. 

Will buying and selling AI agents really talk with each other? The battle of the agentic AI agents is only beginning.

Besides the deadline for filing taxes on April 15, the biggest red-letter day in April will be the 23rd.

Jeff Shell may be leaving his post as president of Paramount Skydance, depending on the outcome of preliminary talks between his legal team and the company, Variety reports. Shell was sued in March by R.J. Cipriani, a professional gambler who claims to be owed $150 million for crisis communications services. Cipriani also charges that Shell shared his

Americans who spend at least five hours a day on social media are more likely to feel their views are heard, according to a study of 20,000 Americans by Gallup and the Charles F. Kettering Foundation, The Washington Post reports. But they are also more open to political violence and less supportive of democracy.

OpenAI, moving into the entertainment world, has acquired TBPN, a streaming business, Deadline reports. The deal was The acquisition was announced in a blog post by Fidji Simo, products boss of OpenAI. TBPN is described like this: “What if SportsCenter and LinkedIn merged?” Simo said that instead of trying to recreate what TBPN has built, “it made a lot of

David Mogensen, formerly vice president of global marketing for Uber, announced on LinkedIn he is joining the luxury automaker.

A federal judge threw out Michigan Attorney General Dana Nessel’s claims that Roku wrongly disclosed users’ video-viewing history to tech companies via analytics tools, but is allowing the state to proceed with claims that the streaming platform violated a federal children’s privacy law.