Digital Marketing

The suit alleges that Google uses material without paying for it.

Comcast has sued to invalidate a new Washington state law that imposes a tax on online advertising services such as creating and placing digital ads, analyzing their performance and planning online campaigns.

The FTC has ordered Meta, OpenAI, Snapchat, X, Google and Character AI to provide information on how they measure, test and monitor the potentially harmful impacts of their chatbots on children and teens.

Advertisers with a Meta sales rep can now experiment with Reels trending ads, which use AI to curate trending short-form video inventory for brands running campaigns across Meta’s family of apps.

Search advertiser PVC Fence Wholesale “does not — and cannot — identify a single term in the Parties’ contract that Google purportedly breached,” the company argues.

“Core separation-of-powers principles, bolstered by long historical understanding, require that the President have the authority to remove at will officials like Slaughter who wield substantial executive power,” a Florida-led state coalition argues to the Supreme Court.

TikTok this week released search ad campaign data to demonstrate its worth as its extended Sept. 17 deadline to be sold to a U.S. owner or face a ban in the U.S. quickly approaches.

The consumer production division of the FTC reportedly is investigating whether Amazon and Google misled advertisers about the terms and pricing for ads on their websites.

Newspeak messaging aside, rebranding America’s military from “defense” to “war” isn’t just stupid, it’s a $1 billion “branding boondoggle,” according to pro-democracy veterans advocacy group VoteVets.org.

That’s how WPP Media’s Kate Scott-Dawkins responded when I asked if we hadn’t already arrived there, biometrically speaking. Full disclosure: I have not.