Digital Marketing

Microsoft announced several key changes Wednesday that primarily focus on its AI and cloud strategies.

Judson Althoff, who had served as chief commercial officer, was Microsoft’s top sales leader and architect of its Customer and Partner Solutions division.

Mastercard Commerce Media will operate in owned channels as well as bank and other publishing outlets around the world. The company’s own offers and promotions business and relationships withCiti, WPP, American Airlines and Microsoft underpin the effort.

The FCC violated T-Mobile’s constitutional right to a jury trial by fining the company $92 million for sharing wireless customers’ location data, the Chamber of Commerce contends in court papers filed this week.

Among the creative, tech-forward solutions: Pause-screen takeovers; the comeback of QR codes.

“Shareable Insights” invites Instagram creators to export insights regarding their account and campaigns, posts and Reels as a PDF via Meta’s Edits app, according to a Threads post by app researcher Matt Navarra.

Meta will update its privacy policy in mid-December to begin selling targeted ads across its apps based on data collected from consumer interactions with the company’s AI products, including Meta AI.

Google, Meta Platforms and Apple must face some claims by gamblers who say they lost money on casino apps, a federal judge ruled Tuesday.

The contextual enterprise platform, designed to personalize audio advertising, was launched by AMA (formerly A Million Ads), which focuses on dynamic creative and personalization for digital audio advertising.

YouTube is cited in ChatGPT, Perplexity, and Google’s AI search results 200x more than any other video platform, according to data released Wednesday.