CRM

eVerse: CRMArena Org Data Generator

AI agents are increasingly used today to automate complex enterprise tasks, ranging from customer service interactions to sophisticated data analysis and workflow management. Their importance lies in their ability to drive significant efficiency gains, reduce human error, and enable organizations to scale their operations and services effectively. Yet significant hurdles remain in the development and […]

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eVerse: CRMArena Org Data Generator

AI agents are increasingly used today to automate complex enterprise tasks, ranging from customer service interactions to sophisticated data analysis and workflow management. Their importance lies in their ability to drive significant efficiency gains, reduce human error, and enable organizations to scale their operations and services effectively. Yet significant hurdles remain in the development and

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From Flows to Decisions: How Salesforce Admins Govern the Agentic Enterprise

For years, Salesforce Admins have been the stewards of automation. We build flows to move records, approval processes to slow things down, and guardrails to ensure the system does exactly what the business asked—and nothing more. Agentic AI changes that relationship. When you introduce agents into your org—especially agents that can reason, remember, and act—you’re

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From Prompt to Prod: How to Vibe Code Responsibly at Scale in a Sandbox

In early 2025, the term “vibe coding” emerged to describe the AI-powered software development approach that was rapidly gaining traction. Fast forward to today — vibe coding has evolved  into  an advanced, AI-driven software development paradigm where developers act as “orchestrators,” using natural language to build everything from basic websites to complex applications. But no

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The New Era of Data Collaboration: Introducing Salesforce Data 360 Clean Rooms

Imagine a world where a global airline and a luxury hotel chain want to reward their mutual “diamond-tier” travelers with a bespoke vacation package. Historically, to do this, both companies would have to export sensitive customer lists into a shared spreadsheet or a third-party database, risking data leaks, violating privacy regulations, and creating a nightmare

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Hire Smart, Grow Smarter With These Talent Retention Techniques

Key Takeaways Small and medium business owners are using customer relationship management tools to help hire, manage, and retain top talent. Investing in professional development is a low-cost, high-impact strategy that boosts employee loyalty and long-term success. Using AI and digital agents to maximize human productivity automates repetitive tasks, allowing a small staff to focus

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Secure-by-default Certification for proactive Security Engagement

The traditional security model is often reactive—reviewing applications after they’re built. While effective at catching issues, it often slows engineering and struggles to keep up with the pace of innovation. Secure-by-default certification is a security assurance framework that shifts security earlier in the lifecycle.Instead of auditing individual applications after the fact, this program proactively pre-certifies

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What is an Email Sending Reputation and How Can You Improve It?

The concept of establishing reputation as a sender isn’t new to email marketing. For years you’ve heard how important it is to “warm” your sending IPs in order to establish how the mailbox providers interpret their users’ interaction with your mail, which ultimately dictates inbox or spam folder placement. There have even been reputation monitoring

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