CRM

Multi-org users of Data Cloud have long awaited an easy way to access a unified Customer 360 and take action on their data across multiple orgs. Now the wait is over! Today we are happy to announce the GA of Data Cloud One. With Data Cloud One, multiple orgs are now equipped with a unified […]

Winter ’25 is upon us. Learn about list view multi-column sort (beta) and check out Be Release Ready to discover more resources to help you make the most of Winter ’25 features. List view sorting challenges Prior to Winter ’25, list views only supported single column sort. That works until you’re facing a wall of

Modern media will have you believe sales motivation is best delivered in the form of an inspirational quote. But, while an inspirational quote can go a long way, it’s simply not going to fix any deep-rooted sales performance issues. Unfortunately, there is no one-size-fits-all approach when it comes to diagnosing and fixing a performance issue

The rapid evolution of the healthcare landscape is nothing short of revolutionary. Technological innovations such as mobile health apps, wearable devices, and AI are transforming how care is delivered. Regulatory shifts, changing consumer demographics, cutting-edge research, landmark policies like the Patient Protection and Affordable Care Act, and the push towards outcomes-based reimbursement have raised the

As today’s digital landscape continues to evolve, a robust cybersecurity program must address not only technical controls, but also human risk. According to Verizon’s 2024 Data Breach Investigations Report, 68% of breaches involved a nonmalicious human element, such as social engineering attacks or simple human error. Recognizing this risk, Salesforce’s Security Awareness team uses data-driven

Another new iPhone model has arrived, and for many of us that means switching over all our data, applications, and media onto a new device. If you’re anything like me, this launches a cleanup process, viewing and evaluating which apps, programs, media, and more can be deleted, and which ones are important enough to make

Blast emails have been a go-to tool for marketers for years. They’re easy, cost-effective, and quick to get your message out to a large audience. But email marketing has come a long way since the days of batch-and-blast strategies. While blast email tools make it easy to send mass messages, the era of one-size-fits-all approaches

The healthcare and life sciences (HLS) industry is experiencing a rapid digital transformation. From advancements in personalized medicine to the integration of AI and IoT, the potential for innovation is immense.  HLS organizations are feeling the pressure to adopt new technologies that improve patient care, boost operational efficiency, and make better use of data. But

UMass Amherst (UMass) and Cloud for Good have been long-time partners, with the relationship starting with a successful implementation of Salesforce Marketing Cloud to create a standardized branding and engagement strategy across the university and to centralize communications. Looking to create even more impact with technology, the partnership continued with an Enterprise Managed Services (EMS)