CRM

As a small business owner, you’re doing it all: an endless cycle of to-do lists, last-minute fixes, and trying to respond to every lead that comes in. Sound familiar? If so, sales automation might be the next step for your startup. Before you say it’s too complicated, let’s simplify it: sales automation and trusted artificial […]

Pursuing entrepreneurship by starting a small business is less complicated than it seems. But, what exactly qualifies as a small and medium-sized business (SMB)? And it begins with a simple question: What kind of business structure fits you best? Maybe you’re a freelance graphic designer offering digital services, or an independent hair stylist. You could

Lynn Knaak, Jeffrey Roy, and Ana Elena Vedoveli Francisco are all Salesforce alumni turned boomerangs – meaning they left the company and returned (to open arms!). So just what is it about Salesforce that continues to draw them, and many others, back? Let’s hear straight from the source: Lynn Knaak – Vice President,  SMB Sales

As companies contemplate building or implementing AI-powered technologies, what are user experience (UX) designers reading to meet this moment? We combed through design discussion groups and forums worldwide to find out which books keep surfacing as resources. The resulting list of titles reflects the collective challenges our field faces as teams grasp the evolving technology.

Event-driven architectures and the pub/sub pattern are powerful ways to deliver experiences that integrate multiple systems. These patterns allow you to build decoupled, asynchronous systems that span multiple services. They give your architecture the ability to gracefully and efficiently absorb spikes in traffic, process messages in near-real time, and evolve to take on new capabilities.

Worldwide, sustainability teams are being asked to do more with less. As budgets shrink and regulations shift, the demand to prove business value has never been higher. Fortunately, there are two clear opportunities for sustainability teams to do so: unlocking operational efficiencies and reducing risk for their company. During Net Zero Cloud’s User Conference on June

When you go to login.salesforce.com, do you consider what happens technically once you’ve logged in? In many ways, you don’t need to because Salesforce thinks about it for you. But if you want to better understand how Salesforce empowers your enterprise applications, there’s no better place to start than its concept of tenancy.   Think of

Today, as we celebrate the 15th anniversary of the Salesforce MVP program, we’re proud to recognize a new class of inspiring leaders who continue that legacy of excellence. These individuals are product experts, mentors, community leaders, and connectors. They’re the people who answer your questions late at night, create the resources you turn to, and