DoubleVerify’s data shows 16% of GIVT from known-bot impressions in 2024 were generated by those associated with AI scrapers, such as GPTBot, ClaudeBot and AppleBot.
DoubleVerify’s data shows 16% of GIVT from known-bot impressions in 2024 were generated by those associated with AI scrapers, such as GPTBot, ClaudeBot and AppleBot.