Why Chinese Ecommerce Ad Budgets Hang In The Balance

The AdExchanger Commerce Media Newsletter often gets into the weeds on how retail media and programmatic ecommerce works. Sometimes, though, the category needs a macro-level perspective. That’s why this week’s edition is taking a look at the knife’s-edge balance that Chinese apps and ecommerce marketplaces must strike at the start of the second Trump administration. […]

The post Why Chinese Ecommerce Ad Budgets Hang In The Balance appeared first on AdExchanger.