For most of the last decade, privacy compliance lived in a gray zone. Companies could point to a cookie banner, update a policy and reasonably believe they were doing enough. In 2025, that gray zone disappeared. What changed was not the sudden arrival of a sweeping new law, but the scale and seriousness of enforcement. […]
The post Privacy Enforcement Crossed A Line In 2025 – And There’s No Going Back appeared first on AdExchanger.