This week’s Media Briefing will look at how Google’s Preferred Sources feature promises publishers more control over audience loyalty — yet leaves them flying blind on traffic data and impact six months in.
- Preferred Sources is another Google update with a data gap
- The Economist braces for its next stage, X’s algorithm deprioritizes traditional news outlets
Another Google update, another data gap
Six months after Google debuted its Preferred Sources feature, publishers still don’t know how it’s affecting search traffic.
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