Subscribe: Apple Podcasts • Spotify
As the line between politics and culture becomes more blurred, creators and influencers more often find themselves caught in the crosshairs.
Those crosshairs are something Kalen Allen, actor and digital creator, knows first hand — from the backlash from a Starbucks brand deal last year amidst political boycotts and to navigating the creator economy in an increasingly polarized cultural stratosphere. Starbucks was under fire because of a dispute brought by a unionized branch, an issue that got lumped into other politically-charged boycotts online, Time reported. But fans took notice when Allen, who largely misattributes the conflict to misinformation, partnered with the brand.
Continue reading this article on digiday.com. Sign up for Digiday newsletters to get the latest on media, marketing and the future of TV.