Google is leaning harder on Gemini to police its ad ecosystem, saying the AI upgrade sharply improved scam detection while reducing false suspensions for legitimate advertisers. The numbers also show how fast ad safety is becoming an AI arms race. Driving the news. In its 2025 Ads Safety Report, Google said it blocked or removed […]
Gemini blocked more than 99% of bad ads before they ran in 2025 Read More »
Open ChatGPT, then search for a local business you know has a strong online presence. Ask for a recommendation in that category. Chances are, it comes up. If you check what the AI cites as sources, you’ll almost certainly find the business’s own website in the mix. That tells you something important: AI doesn’t conjure
Why your website is now the source of truth in local AI search Read More »
Gen Z workers surveyed by Gallup said they would trust work done without AI over AI-assisted output by more than 2-to-1, with the gap widening. The post Gen Z Workers Pick Human-Only Output Over AI-Assisted appeared first on Search Engine Journal.
Gen Z Workers Pick Human-Only Output Over AI-Assisted via @sejournal, @MattGSouthern Read More »
Google has unique policies for Google Shopping that are stricter than its general advertising policies. If Google thinks you’ve violated any of them, it can suspend your Merchant Center. That cuts off access to Google Shopping, Local Inventory Ads, product feeds in Performance Max and dynamic remarketing, and free listings for products. That means losing
How to fix a suspended Google Merchant Center account Read More »
Language bias in AI models creates hidden visibility gaps, forcing brands to rethink how they approach multilingual search and content strategy. The post Your AI Visibility Strategy Doesn’t Work Outside English appeared first on Search Engine Journal.
Your AI Visibility Strategy Doesn’t Work Outside English via @sejournal, @DuaneForrester Read More »
One of the biggest challenges in AI search is that visibility is being shaped by systems you can’t directly observe. Nothing like Google Search Console exists for ChatGPT, Claude, or Perplexity. No reporting layer showing what’s crawled, how often, or whether your content is considered at all. Yet these systems are actively crawling the web,
Why log file analysis matters for AI crawlers and search visibility Read More »
Websites aren’t built for AI agents, and that’s a problem. Slobodan Manic explains what needs to change. The post Machine-First Architecture: AI Agents Are Here And Your Website Isn’t Ready, Says NoHacks Podcast Host appeared first on Search Engine Journal.
IAB’s annual report shows search ad growth fell while social media and digital video posted stronger year-over-year gains. The post Search Ad Growth Slows As Social & Video Gain Faster appeared first on Search Engine Journal.
Search Ad Growth Slows As Social & Video Gain Faster via @sejournal, @MattGSouthern Read More »
The role of auto-generated creative continues to evolve as advertisers weigh efficiency and scale against control and compliance. The post Should You Use Auto-Generated Creative? – Ask A PPC appeared first on Search Engine Journal.
Should You Use Auto-Generated Creative? – Ask A PPC via @sejournal, @navahf Read More »
Paid search success used to be driven by optimizations. You adjusted bids, restructured campaigns, refined match types, and added negatives. Performance moved accordingly. That’s still how many accounts are managed. When I audit them, they often look “well optimized”: active management, no glaring structural deficiencies, and targets that match achieved ROAS. On paper, everything checks
Why your Google Ads results keep repeating the same outcomes Read More »
