62 SEO Interview Questions + Example Answers
Common SEO interview questions include: What are some ranking factors? What is your view on AI content?
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Search Engine Marketing
YouTube Dominates TV Streaming: New Opportunities For Marketers via @sejournal, @MattGSouthern
YouTube now dominates U.S. TV streaming, surpassing mobile, offering marketers new ad formats and longer viewer engagement opportunities. The post YouTube Dominates TV Streaming: New Opportunities For Marketers appeared first on Search Engine Journal.
Google Sitelinks Algorithm Bug Shows Wrong Links via @sejournal, @martinibuster
An apparent bug in Google’s Sitelinks algorithm is showing links to unhelpful pages. The post Google Sitelinks Algorithm Bug Shows Wrong Links appeared first on Search Engine Journal.
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Google News automated publication pages to start in March
Google will soon fully transition to automatically generated publication pages next month, in March. Back in April 2024, Google told us Publisher Center will soon stop allowing you to add publications and now this is the next step. This means that all publication pages in Google News will be generated automatically by Google. What Google
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Google lawyer: Less than 1% of YouTube views come from search
Less than 1% of views of YouTube videos come from Google search clicks, according to a member of Google’s legal team. The quote. Here’s what Attorney John Schmidtlein said, according to Courthouse News Service: “Roughly less than 1% of views on YouTube come from people who click on [search] links,” Attorney John Schmidtlein of Williams
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New in Google Demand Gen Ads: Automatically create short videos
Google Ads is launching a new video enhancement feature for Demand Gen campaigns. The update automatically creates shorter versions of existing video ads to better engage diverse audiences. Details: The enhancement will automatically generate condensed versions of existing video ads. The feature will be enabled by default across all Google Demand Gen ad campaigns. Advertisers
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AI Chatbots Fail News Accuracy Test, BBC Study Reveals via @sejournal, @MattGSouthern
BBC study finds leading AI chatbots consistently distort news content, raising concerns about information accuracy and trust. The post AI Chatbots Fail News Accuracy Test, BBC Study Reveals appeared first on Search Engine Journal.
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Transactional AI Traffic: A Study Of Over 7 Million Sessions via @sejournal, @Kevin_Indig
A study shows AI chatbot referrals outperform search in engagement and conversions. Here’s what 7 million sessions reveal about the future of transactional traffic. The post Transactional AI Traffic: A Study Of Over 7 Million Sessions appeared first on Search Engine Journal.
7 ways to increase SEO revenue without losing clients
With marketing spending down and Google reporting higher earnings, we know that SEO is a tough sell. Below are seven proven methods to increase clients’ payments for SEO (and the value they receive). First, a word on value Before I provide solid ways to increase revenue, we need to discuss value and price. Humans are
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Marketing attribution models: The pros and cons
As third-party cookies phase out, measuring marketing performance is becoming more complex. Advertisers rely on various attribution methods, each with strengths and limitations. Choosing the right one requires understanding their differences. For instance, Google Analytics doesn’t capture LinkedIn lead gen forms, while multi-touch attribution (MTA) does. MTA, however, misses YouTube views and other upper-funnel initiatives
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