Google Ads’ AI Max reporting now allows advertisers to view search terms, headlines, and landing pages in a single report, offering a clearer window into how AI-powered campaigns operate. Why we care. This update means less guesswork and more control. You can now see what users actually searched for, which landing page Google’s AI sent […]
AI Max gets new reporting features Read More »
ChatGPT is nearing 700 million weekly active users, up from 500 million in March and four times higher than a year ago. The post ChatGPT Nears 700 Million Weekly Users, OpenAI Announces appeared first on Search Engine Journal.
ChatGPT Nears 700 Million Weekly Users, OpenAI Announces via @sejournal, @MattGSouthern Read More »
Google Ads rolled out a new AI Max experiment type for Search campaigns, aimed at streamlining how advertisers test AI-powered features – without duplicating campaigns. Why we care. Traditional experiments require creating campaign copies, adding complexity and delaying results. This new format runs within the original campaign, splitting the budget 50/50 between control and test
AI Max experiments arrive in Google Ads: Here’s how they work Read More »
Struggling to level up in your marketing career? Learn how to get promoted in marketing and what five factors set top marketers apart.
How to Get Promoted in Marketing (and Why You’re Stuck) Read More »
Google is preparing to scale up ads in AI Mode, by briefing agencies and brands on how the new ad format works and how it differs from traditional search. Driving the news. A new internal document, first reported on by Ad Age, outlines how ads in AI Mode will function. The company says it will
Google briefs brands on AI Mode ads ahead of Q4 rollout Read More »
SEO management platform SE Ranking today announced it has acquired Planable, a social media management platform. This move merges the companies’ SEO and social media tools in one platform to target a combined market that’s forecast to be $117 billion this year. The acquisition expands SE Ranking’s product lineup beyond SEO into social media, which
SE Ranking acquires Planable to expand into social media, AI search Read More »
For 20 years, most SEO professionals only cared about Googlebot. However, in the last few years, a host of new crawlers have emerged from different indexing platforms, such as ChatGPT, Perplexity, and others. These crawlers serve a broader range of purposes. They’re not just the first step toward indexing. They can also ingest content for model training or perform retrieval-augmented generation
Crawling for AI search: Balancing access, control, and visibility Read More »
Learn how to align SEO with business goals, measure ROI, and lead AI search strategy. Get C-suite-level insights in this exclusive SEJ webinar. The post How AI Search Should Be Shaping Your CEO’s & CMO’s Strategy [Webinar] appeared first on Search Engine Journal.
Google rolled out AI Mode in Search in May – and it’s already clear this isn’t just another update. Many experts predict AI Mode could soon replace traditional search as the default interface. Naturally, B2B advertisers are wondering what this means for their Google Ads strategy. At the same time, cost per click (CPC) rates
What Google’s AI Mode means for your B2B paid search strategy Read More »
AI reshapes how SEO works, and who does the work. Duane Forrester breaks down which roles are most impacted and what new skills matter now. The post Which SEO Jobs AI Will Reshape & Which Might Disappear appeared first on Search Engine Journal.
Which SEO Jobs AI Will Reshape & Which Might Disappear via @sejournal, @DuaneForrester Read More »
