Search Engine Marketing

Cloudflare today announced a new feature that allows you signal via robots.txt whether your content can be used in Google’s AI Overviews (as well as for AI training). Cloudflare’s new Content Signals Policy is meant to give publishers more control over how crawlers and bots use their data, beyond traditional directives that only regulate crawling

Google today rolled out Search Live in the U.S. Before today, Search Live was in Google Labs as an opt-in feature. Search Live, built into the Google app, lets people talk directly with Google Search in real time. Users can share their phone camera feed so Search can “see” what they’re looking at. How it

After months of merchant frustration over securing the required API key for website-reported local inventory feeds via Google Tag Manager, Google has now confirmed a straightforward process: Complete setup. Request validation through a form. Once approved, a Google agent provides the API key. Why we care. This clarification makes it easier for merchants to implement

Google is piloting Brand Profiles in Merchant Center Next, giving retailers a fresh way to showcase their story, values, and promotions directly in Search results. Why we care. With shopping searches increasingly crowded, Brand Profiles give merchants a chance to differentiate beyond product listings, potentially influencing purchase decisions earlier in the journey. How it works:

YouTube will reinstate channels previously banned under old COVID-19 and election integrity rules, a major shift in the platform’s approach to content moderation. Driving the news. Channels terminated for repeated violations of policies that are “no longer in effect” will be allowed back, YouTube’s parent company, Alphabet, told Congress in a letter. Alphabet acknowledged it