Search Engine Marketing

How to maximize your Google Ads remarketing campaigns

Remarketing campaigns can drive significant results when executed effectively. This article explores advanced strategies for setting up and optimizing your remarketing efforts for greater profitability and long-term success. Go beyond the basic remarketing setup By default, Google Analytics creates an “All Users” audience for website visitors over the past 30 days.  While this basic audience […]

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Product studio now available within Google Business Profiles

Google Product Studio is now available within Google Business Profiles. This allows you to edit the background scenes of your products within your local listing using Google’s AI features. Product studio is already available within Google services including Google Merchant Center and Google Ads, and is now available within Google Business Profiles. More details. Google

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15 Interview Questions To Ask Your Next Digital Marketer Candidates via @sejournal, @brookeosmundson

Want to hire the best digital marketer for your team? Find out the key interview questions to ask and find the right candidate this year. The post 15 Interview Questions To Ask Your Next Digital Marketer Candidates appeared first on Search Engine Journal.

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Google offers tagging support appointments for advertisers

Google is rolling out one-on-one appointments with technical experts to help advertisers properly implement conversion tracking tags on their websites. Why we care. Accurate conversion tracking is essential for optimizing digital ad campaigns and understanding return on investment (ROI). Google offering appointments with experts to help advertisers implement Google tagging on their websites addresses a

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