What are zero click searches and why do they matter? Discover their significance and effects on digital marketing strategies. The post The Shift To Zero-Click Searches: Is Traffic Still King? appeared first on Search Engine Journal.
The Shift To Zero-Click Searches: Is Traffic Still King? via @sejournal, @wburton27 Read More »
Agencies are navigating a marketing world powered by AI, evolving platforms, and consumer expectations that change overnight. The pace is dizzying, but it’s also full of opportunity. When we asked marketing agencies what new trends they anticipate for the year ahead, their insights revealed a shared focus on leveraging AI to scale operations, diversifying content
AI, SEO, and Client Success: 7 Agency Trends Defining the Year by CallRail Read More »
Google AI Overviews are now available in several new European regions today, after Google began testing them earlier this month. As a reminder, Google has expanded its AI Overviews within Google Search to over 100 different countries. This is up from just several countries last year, including the US, UK, India, Japan, Indonesia, Mexico and Brazil. Then last October AI
Google rolls out AI Overviews In EU regions Read More »
Although current Googlers say Google cares about the web ecosystem, an ex-Googler says sending traffic to publisher sites is a necessary evil The post Ex-Googler: Google Sees Publisher Traffic As A Necessary Evil appeared first on Search Engine Journal.
OpenAI integrates free image generation into GPT-4o, creating context-aware visuals with text capabilities for all users. The post OpenAI Rolls Out GPT-4o Image Creation To Everyone appeared first on Search Engine Journal.
OpenAI Rolls Out GPT-4o Image Creation To Everyone via @sejournal, @MattGSouthern Read More »
A new profile of Elizabeth Reid, the head of Google Search, confirms that Google is moving away from its longstanding model of sending its users to websites. As one former unnamed senior executive put it: “Giving traffic to publisher sites is kind of a necessary evil.” As for the iconic Google Search bar? It will
Ex-Google exec: Giving traffic to publishers ‘a necessary evil’ Read More »
Google lawsuits may change the search engine’s dominance in search and ads. AI competition and political shifts could impact your traffic. Here’s what to know. The post Checking In: Where Are We With The Google Lawsuits? appeared first on Search Engine Journal.
Checking In: Where Are We With The Google Lawsuits? via @sejournal, @Kevin_Indig Read More »
How does adding coordinates to the EXIF data affect local rank? Our team wanted to find out. That’s why we recently conducted a 10-week study on the effects of geotagging for local rank. The geotagged images seemed to only affect the ranking for “near me” queries in the areas the EXIF data coordinates specified. Their
How geotagging photos affects Google Business Profile rank: Study Read More »
Dive into the essence of community building in marketing and discover its impact on growth and brand loyalty. The post Community Building For Marketers: Finding Your Why appeared first on Search Engine Journal.
Community Building For Marketers: Finding Your Why Read More »
If you try to add a new business to Google Business Profiles today, you may run into difficulties. When you get to the screen where you add your phone number and website address, Google won’t let you proceed to the next step. It is unclear if there is an issue with phone numbers in general,
Google Business Profile bug prevents adding new businesses Read More »
