We’re bringing the SEJ newsroom to a screen near you. On March 11 from 12–3pm ET, we’ve gathered our own search experts, alongside some very special guests, to help you master AI search visibility this year. This is SEJ Live, a new series we’ve been building behind the scenes, and I couldn’t be more excited […]
Search isn’t disappearing, but the habit is changing. This article breaks down why agents are replacing browsing with delegation. The post When Google Is No Longer A Verb: Search Becoming Infrastructure appeared first on Search Engine Journal.
Google is expanding beta access to text guidelines for all advertisers globally in AI Max, giving brands more control over how AI-generated ad copy aligns with their standards. What’s happening. Text guidelines are now available worldwide across AI Max for Search and Performance Max campaigns, with full language and vertical support. The feature lets you
Google expands AI Max text guidelines globally Read More »
Researchers compared two ways to improve rankings in LLMs: Shadow Model and Query-based solutions. The post How Researchers Reverse-Engineered LLMs For A Ranking Experiment appeared first on Search Engine Journal.
See why the infinite tail demands narrower focus, stronger entity signals, and deeper topical coverage. The post From Visibility Engineering To Preference Engineering: The Rise Of The Infinite Tail appeared first on Search Engine Journal.
Remember when it was easy to rank partial-match domains and headings to commercially intended search queries? When paired with the right methodologies and conversion-optimized widgets, you could silently earn tens of thousands of dollars in affiliate revenue per month with minimal maintenance. It was possible to get by with just updating articles for relevancy and
Google’s spam update vs. AI affiliate sites: An SEO experiment Read More »
Google’s AI Overviews have moved beyond the experimental phase and are now a permanent part of search. To assess their impact, Adthena analyzed data across six major industries from late December 2025 to January 2026, tracking performance metrics from hundreds of thousands of advertisers, including more than 5 million ads. While aggregate data suggests stability,
Google is preparing to test search result changes in the EU that would show rival vertical search services alongside its own results The post Google To Test Search Changes In EU After DMA Charges, Per Report appeared first on Search Engine Journal.
Survey data shows 49% of U.S. consumers have used TikTok for search, but Gen Z’s TikTok-over-Google preference is dropping. The post Gen Z Preference For TikTok Over Google Drops 50%, Data Shows appeared first on Search Engine Journal.
Anthropic updated its crawler documentation to list separate Claude bots for training, search indexing, and user requests, with visibility tradeoffs when blocked. The post Anthropic’s Claude Bots Make Robots.txt Decisions More Granular appeared first on Search Engine Journal.
