The expanded integration is the first to offer these services from one platform – a connected workflow for creative traffic and distribution – and is intended to increase visibility, unlike fragmented tools that require data reconciliation across multiple systems.
Comcast Technology, Mediaocean Extend Partnership In Creative, Media Management Read More »
The expanded integration is the first to offer these services from one platform – a connected workflow for creative traffic and distribution – and is intended to increase visibility, unlike fragmented tools that require data reconciliation across multiple systems.
Comcast, Mediaocean Extend Creative, Media Management Partnership Read More »
Siding against Google, a federal judge on Thursday rejected the company’s request for judgment in its favor in a privacy battle over the collection of analytics data from smartphone users.
Google Can't Shake Privacy Suit Over App Data Read More »
“With Excelerators Inc, I am moving one-step further into organizations to ensure that leaders like the ones in my network have the greatest chance of success,” Matt Seiler says.
Media Agency Vet Seiler Announces New Venture Read More »
Meanwhile, Dentsu has quietly abandoned an effort to organize an ad industry coalition supporting legitimate, fact-based journalism.
Fact-Check: Industry Response To Meta Decision Muted Read More »
Does this mean lowering the media-buying threshold for such traditional media messaging – especially given lower legacy TV viewing? Where does more exposure on streaming fit in?
Midseason Linear TV Show Promotion: Still A Thing, Less Thing, Or Binge Thing? Read More »
The new medical series “The Pitt” might be the most proficient scripted, emergency-room drama in the long history of such shows.
Make A 'Pitt' Stop At Fictional Pittsburgh Hospital On Max Read More »
Sport Beach “Clubhouses” are scheduled for Davos, The Super Bowl, South By Southwest and yet-to-be-announced events throughout the year.
Stagwell's Sport Beach Returns To Cannes, Expands To Other Venues Read More »
A string of ad platforms expanded their retail media ad partnerships this week at CES 2025. The partnerships all focus on data.
Albertsons, TransUnion, DoorDash, Ibotta Expand Data Partnerships At CES Read More »
A string of ad platforms expanded their retail media ad partnerships this week at CES 2025 in Las Vegas. The partnerships all focus on data.
Focus On Data: Albertsons Media, TransUnion, DoorDash, Ibotta Expand Partnerships At CES Read More »
