Digital Marketing

“Forward bookings” for April/May expanded just 1.8% vs. the same two-month period a year ago, according to just-released estimates from Guideline.

Roblox allegedly transformed the creator’s dance into an “emote,” a purchasable animated expression for in-game avatars, without licensing choreography.

The conservative 5th Circuit has lifted a block on a law that requires “digital services” providers to verify all users’ ages, and prohibits minors from creating social media accounts, without parental permission.

TikTok will continue to be integrated into all league games via in-stadium branding, and will be a co-presenting sponsor of the league’s esports tournament.

Siding with AT&T, an appellate court threw out a $57 million privacy fine imposed by the FCC, ruling that the agency’s move violated AT&T’s right to a jury trial.

Andrew Casale, president and CEO at Index Exchange, described testifying in the Department of Justice hearing against Google as a “horror,” but felt proud to stand alongside those advocating for a fairer digital ad ecosystem.

The program includes a 90-minute, self-administered training and testing process and the granting of a new “AI Shield” proving certification.

“Given Brian Lesser’s role at the company, the board were aware of the potential conflict of interest and the acquisition was evaluated independently. Similarly, disclosure of the terms of the deal followed our normal practice on private transactions of this size,” a WPP spokesperson said in a statement.

A brief clip and newly posted photos provide a tantalizing glimpse at Ken Burns’ sprawling documentary series on the Revolutionary War coming this fall.

A survey by iSpot finds 16% of advertisers believe there will be declines in their budgets (1% to 49%), and 27% will see gains (1% to 49%) – while just 1% see their budgets climbing by 50% or more.