Digital Marketing

X has announced that it will begin integrating “AI Note Writers” to the platform’s controversial user-dependent content-moderation program, Community Notes. According to the company, however, humans are “still in charge.”

Meta has announced several updates to its ad offerings, including centralizing the ad-creation process within Ads Manager, and providing new messaging ad options in WhatsApp.

Microsoft said it has laid off about 4% of its workforce, or about 9,000 employees. It appears that costs and efficiencies from AI could have contributed.

The Prohibiting Social Media Manipulation Act, slated to take effect this month, would require social platforms to disclose their recommendation algorithms.

Yes, if the process to bring in news idea is filled with friction, and strategists find it easier to use variations of currently accepted solutions.

TV stations’ bread-and-butter TV newscasts have seen declining usage and ever older audiences coming for a while. Can they adapt?

Baidu has restructured its search platform with AI, introducing the most features in years – including extended query-processing capabilities and multimodal inputs that include text, video and more.

On a daily basis, 63% of the global online population consumes social media video content, with broadcast and streaming daily usage at 47% and 46%, respectively, followed by video games (34%) and podcasts (19%).

A headline on Nielsen’s Insights newsletter web page asked this question: “What is a Designated Market Area (DMA), and why does it matter?”

Start planning on how to mark America’s upcoming – and likely very fraught – 250th birthday one year from now.