Digital Marketing

42% of those surveyed in a new Harris/CIT Bank poll say they’ll spend an average $4,700 to achieve New Year’s resolutions.

The explosive new editor in chief who has promised to “blow things up” at CBS News is doing just that by casting herself as the star of a prime-time news event.

A study conducted by a neuro-contextual ad company in partnership with a neuroscientist at Columbia University found neuro-contextual ads deliver 3.5x higher neural engagement than non-contextual ads.

The agency, based in London with offices in Lisbon and Sydney, will be aligned with Havas’ experiential division Havas Play, part of Havas Media Network.

TikTok is launching a “Nearby Feed” focused on connecting users with content, creators, trending places, and brick-and-mortar businesses in their immediate area.

TikTok is launching a “Nearby Feed” focused on connecting users with content, creators, trending places, and brick-and-mortar businesses in their immediate area.

According to a report from Bloomberg, Meta will cut spending by up to 30% on Meta Horizon Worlds and Quest virtual-reality development as part of the company’s annual budget planning for the new year.

“The Act renders wide swaths of speech at the very heart of the First Amendment’s protection presumptively off limits to minors when accessed through apps — a critical channel of distribution for news organizations,” news organizations argue in a proposed friend-of-the-court brief filed Wednesday with U.S. District Court Judge Robert Pitman in Austin.

TikTok violates consumer protection laws by falsely promoting “an addictive and otherwise harmful social media platform,” Hawaii attorney general charges in a new lawsuit.

The media agency appointment will propel NT’sx digital transformation and connect with audiences worldwide.