Digital Marketing

A new NBC sitcom starring Tracy Morgan got an appropriate preview last weekend following “Sunday Night Football” on NBC.

Boostr and Passendo team up to offer one source of truth for newsletter publishers.

To be considered, the campaigns or activations must have broken between Jan. 1, 2025 and Jan. 31, 2026.

Microsoft’s Clarity has released a way to identify patterns that show how AI crawlers, search bots, and automated agents interact with web content long before AI agents serve up citation or referral traffic to publisher or content sites.

Microsoft’s Clarity has released a way to identify patterns that show how AI crawlers, search bots, and automated agents interact with web content long before AI agents serve up citation or referral traffic to publisher or content sites.

Raisin Bran, Instacart, Hellmann’s and Liquid I.V. tip their hand as Game Day nears.

TikTok has announced the launch of two new ad solutions designed to help streaming platforms and entertainment advertisers engage users directly in the feed.

Google’s Demand Gen now powers Shoppable CTV that enables viewers to browse and purchase products while watching YouTube ads on TV.

Yelp has agreed to acquire AI-powered lead management and communications firm Hatch for $270 million, with an additional $30 million of employee retention to be paid out over two to three years.

The months-long study, however, says nothing about what impact the presence of two viable currencies will have on the advertising marketplace.