Digital Marketing

Early results on YouTube show nearly 10.5 million views for Kimmel’s returning show – already near his best results ever.

Needham & Company recommends Walt Disney just accelerate where the world seems to be going. Not a sale of ABC, a merger, or spinoff. Just over and out.

Research shows that among 190 cable TV networks analyzed, 36 had 60 million or more subscribers and 49 had less than 10 million in 2025.

Not that it has been ignored, but price is rarely included as a key part of strategy. It is usually considered tactical and determined by sales or finance, not marketing.

An ex-Ram in his golden years will try to find a mate from a group of 23 eligible bachelorettes as ABC tries to strike gold again with Season 2 of “The Golden Bachelor.”

House Judiciary Committee Chairman Jim Jordan Tuesday released a letter sent to the committee from an attorney representing Google updating YouTube’s position on moderating YouTube accounts and “providing an opportunity” for previously banned accounts to rejoin the platform. The previously banned accounts were terminated for repeated violations of YouTube’s COVID-19 and elections integrity policies, which

A new WFA report finds that the percentage of respondents who are “very positive” about AI’s impact on their role has declined from 31% last year to 23% today.

Disney grew 2% to a (9.5%) total day viewing share of all its platforms in terms of persons two years and older viewers. Fox added 10% (to 6.7% share) in August vs. a year ago. Paramount+ was flat at 7.1%.

Report by consultancy Beano Brains found the generation largely ditching toy brands for digital entertainment, snacks, and retail.

Following the deployment of “Meta California,” Meta launched another super PAC Tuesday to mount a challenge to AI and tech policy bills being introduced across the country.