Holiday 2025 is coming fast, and the way shoppers find products is changing just as quickly. Product content is no longer evaluated only by people; it’s parsed, compared, and synthesized into answers by AI systems and large language models (LLMs). Already, 39% of shoppers report using an AI chatbot at some point in their buying […]
How AI Search Is Changing Holiday SEO – And What Retailers Can Do About It Read More »
We are excited to announce a Salesforce AI Research and Berkeley collaboration: BFCL Audio—a new benchmark that extends BFCL to the audio domain! A little Berkeley lore: back in 2022, we couldn’t find open-source models that handled zero-shot function calling reliably—so we trained our own. We released Gorilla OpenFunctions v1 (and later v2), then ran
BFCL Audio: A Benchmark for Audio-Native Function Calling Read More »
The landscape of AI agent development has evolved rapidly, with developers needing robust frameworks to build, test, and benchmark intelligent systems. MCP-Universe emerges as a comprehensive solution, providing a modular framework designed around the Model Control Protocol (MCP) standard for developing, orchestrating, and evaluating AI agents at scale. The Vision Behind MCP-Universe Traditional AI agent
MCP-Universe: A Comprehensive Framework for AI Agent Development and Benchmarking Read More »
The path to breaking into the tech industry can feel overwhelming. Careers are dynamic and hard to plan, but with the right timing and resources, you can unlock incredible opportunities. That’s why we designed the Salesforce Workforce Development program (WFD) — to bridge the gap between talented individuals and open jobs in the Salesforce ecosystem.
How Three Trailblazers Pivoted Their Careers for the Agentic AI Era Read More »
For years, marketing and communications in higher education relied on mass email campaigns, batch newsletters, and printed brochures. Today, students, faculty, alumni, and community members expect personalized, relevant, and timely communications at every stage of their journey. To meet these expectations, institutions need modern marketing technology that connects data, AI, and engagement tools. Salesforce is
What Marketing Cloud Advanced Can Do For Higher Education Read More »
Agentforce Service Agents are extremely powerful tools for delivering value to customers. One of the key challenges of setting up a service agent is to secure it. The good news is that thanks to Salesforce, your data is always safe by default. It is your responsibility as a developer or as an admin to open
Secure Service Agents with Customer Verification Read More »
You might have heard people say that artificial intelligence (AI) is complicated, and that only big tech companies or those with huge budgets can afford it. Sound familiar? Here’s the truth: AI agents aren’t mysterious, rocket-science-level tools, they’re more like friendly helpers for your small or medium-sized business (SMB). You can easily rely on AI
Busting Beliefs About AI Agents: The Truth for Small Business Owners Read More »
Today on the Salesforce Admins Podcast, we talk to Kate Lessard, Lead Admin Evangelist at Salesforce. Join us as we chat about the new Agentforce Adoption Framework and her new YouTube series, “Kate Clicks Through It.” You should subscribe for the full episode, but here are a few takeaways from our conversation with Kate Lessard.
The 5-Step Framework to Help You Navigate Agentforce Read More »
In a world drowning in data, the true challenge isn’t merely collecting it—it’s activating it. For far too long, the invaluable insights residing within your meticulously curated data warehouses and expansive data lakes have remained largely untapped, held captive by architectural silos and cumbersome processes. These vast reservoirs of intelligence, built to provide a single
Unlock Your Data’s True Potential: The Zero Copy Revolution Read More »
For decades, writing for the internet was a soulless exercise in pleasing bots. We stuffed articles with keywords, built pages for crawlers, and focused on search engine ranking above all else. It was a game that wasn’t ideal for anyone. But that game is changing, fast. Now, people are increasingly turning to ChatGPT and other
6 Tips to Get Your Content Surfaced by AI Read More »
