CRM

Modern media will have you believe sales motivation is best delivered in the form of an inspirational quote. But, while an inspirational quote can go a long way, it’s simply not going to fix any deep-rooted sales performance issues. Unfortunately, there is no one-size-fits-all approach when it comes to diagnosing and fixing a performance issue […]

The rapid evolution of the healthcare landscape is nothing short of revolutionary. Technological innovations such as mobile health apps, wearable devices, and AI are transforming how care is delivered. Regulatory shifts, changing consumer demographics, cutting-edge research, landmark policies like the Patient Protection and Affordable Care Act, and the push towards outcomes-based reimbursement have raised the

As today’s digital landscape continues to evolve, a robust cybersecurity program must address not only technical controls, but also human risk. According to Verizon’s 2024 Data Breach Investigations Report, 68% of breaches involved a nonmalicious human element, such as social engineering attacks or simple human error. Recognizing this risk, Salesforce’s Security Awareness team uses data-driven

Another new iPhone model has arrived, and for many of us that means switching over all our data, applications, and media onto a new device. If you’re anything like me, this launches a cleanup process, viewing and evaluating which apps, programs, media, and more can be deleted, and which ones are important enough to make

Blast emails have been a go-to tool for marketers for years. They’re easy, cost-effective, and quick to get your message out to a large audience. But email marketing has come a long way since the days of batch-and-blast strategies. While blast email tools make it easy to send mass messages, the era of one-size-fits-all approaches

The healthcare and life sciences (HLS) industry is experiencing a rapid digital transformation. From advancements in personalized medicine to the integration of AI and IoT, the potential for innovation is immense.  HLS organizations are feeling the pressure to adopt new technologies that improve patient care, boost operational efficiency, and make better use of data. But

UMass Amherst (UMass) and Cloud for Good have been long-time partners, with the relationship starting with a successful implementation of Salesforce Marketing Cloud to create a standardized branding and engagement strategy across the university and to centralize communications. Looking to create even more impact with technology, the partnership continued with an Enterprise Managed Services (EMS)

Agentforce と Data Cloud を使用した Salesforce 組織で、リアルなコードとベストプラクティスを体験できる Coral Cloud Resorts サンプルアプリケーションをお試しいただけます。 最新の開発者向けサンプルアプリケーションである Coral Cloud Resorts は、Agentforce と Data Cloud について、Salesforce 組織内で実際のコードによるベストプラクティスを通じてどのようなものであるかどうか体験いただけるように設計されたものです。このアプリケーションは Salesforce Developer Advocates チームによって作成された、Salesforce Developers サイトで提供されているサンプルアプリケーションとコード集の一部です。 Coral Cloud Resorts サンプルアプリケーションとは？ Coral Cloud Resorts サンプルアプリケーション（以下 Coral Cloud Resorts) は、データと AI を活用してかなり高度にパーソナライズされた顧客（このアプリケーションの場合は、ゲスト）体験を提供する架空のリゾートをベースにしたホスピタリティを提供するアプリケーションのサンプルです。このアプリケーションは、生成 AI をビジネスワークフローに導入するためのさまざまな方法とそれらの利点や、新しいスマートオートメーション機能やコンテンツ生成、要約などの機能を提供しています。 このサンプルアプリケーションでは、以下の3つの分野をカバーしています。 Data Cloud プロンプト エージェント 以下の図は、Coral Cloud Resorts で実装されているデータモデルです。 それでは、このアプリケーションの中を見ていきましょう。 サンプルアプリケーション内はどのように Data

The sales commission process plays an important role in motivating sales teams and therefore drives top line revenue growth — arguably the most important metric organizations track. But manually calculating commissions leaves room for human error, distrust, and unhappy sales reps, not to mention the limits it puts on a company’s ability to scale and