Artificial intelligence has become marketing’s favorite headline. Every platform, publisher and technology partner now promises “AI-powered” solutions that will make campaigns smarter, faster and cheaper. But as the noise grows louder, one truth remains: AI is not a silver bullet; it’s a set of tools that, when built on quality data and guided by human […]
The post AI Won’t Replace Marketers, But It Will Redefine What Makes Them Great appeared first on AdExchanger.