How Delish’s Joanna Saltz built a sizzling brand and hot career in a fickle industry

At a time when media careers are often measured in months rather than years, Joanna Saltz is something of an anomaly.

This year marks a double milestone: the 10th anniversary of Delish, the Hearst food brand that’s become famous for its approachable, no-stress cooking philosophy, and editorial director Saltz’s own 10-year anniversary at its helm.

When Delish launched in 2015, it was akin to a scrappy startup. Today, it’s a multimedia force, launching its first app (sponsored by DoorDash), and boasting a wildly loyal audience (34 million unique monthly visitors) and massive social media presence (3.2 million Instagram followers).

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