The AdExchanger Commerce Media Newsletter often gets into the weeds on how retail media and programmatic ecommerce works. Sometimes, though, the category needs a macro-level perspective. That’s why this week’s edition is taking a look at the knife’s-edge balance that Chinese apps and ecommerce marketplaces must strike at the start of the second Trump administration. […]
The post Why Chinese Ecommerce Ad Budgets Hang In The Balance appeared first on AdExchanger.
