New forms of media that attract massive consumer attention, but more tentative interest from marketers, present a huge opportunity for those that are willing to brave the unfamiliar waters. Right now, that channel is gaming. On the ground at CES, Digitas head of innovation solutions Morgan Pomish explains why gaming is her top recommendation to […]
The post The Number-One Media Recommendation Digitas’ Morgan Pomish Makes To Clients appeared first on AdExchanger.