This week’s Future of TV Briefing features a Q&A with Catalyst Brands evp and chief customer and marketing officer Marisa Thalberg about Aéropostale’s recent creator-led episodic series.
- Q&A
- The creator economy’s programmatic problem
- Disney+’s planned overhaul, Netflix’s creator-brand demand and more
Q&A
Brands are increasingly trying to make entertainment, not just ads. They’re enlisting creators and producing episodic series, sometimes simultaneously.
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