Media Briefing: The ‘SaaS-pocalypse’ is spreading to publishers

This week’s Media Briefing explores how the “SaaS-pocalypse” is reaching publishers, as AI coding tools make it easier and cheaper for media companies to build their own apps and workflows — and entering into “build versus buy” discussions around paying for software vendors.

  • Publishers are vibe coding their way into the “SaaS-pocalypse” debate
  • The Economist is putting more reporters in front of the camera, New York Times exec changes in product, data and AI, and more.

Publishers are vibe coding their way into the ‘SaaS-pocalypse’ debate

The “SaaS-pocalypse” — the idea that AI makes it easier and cheaper to create custom software tools — has largely been framed as a threat to the tech industry. Now, the concept is creeping into “build versus buy” conversations happening within publishers.

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