This story was first published by Digiday sibling Modern Retail.
Change is afoot at one of the world’s largest e-commerce companies as it shifts its business model to adapt to the agentic AI era.
During its latest quarterly earnings report on Thursday, Alibaba reported revenue that fell below analyst expectations. For the fiscal quarter ending Dec. 31, 2025, Alibaba reported revenue of 284.8 billion Chinese yuan, or $41.4 billion. Analysts had expected revenue of 290.7 billion Chinese yuan during the period, according to CNBC. What’s more, income from operations was down 74% year over year, “primarily attributable to the investment in quick commerce, user experiences and technology,” per a press release.
Continue reading this article on digiday.com. Sign up for Digiday newsletters to get the latest on media, marketing and the future of TV.
