Web Development

Sandisk’s New Logo Is a Single Pixel of the Future

Sandisk Corporation—synonymous with flash drives, memory cards, and digital storage—has redefined its visual identity with a bold, minimalist new logo. The inspiration? A single pixel. “It all started with the pixel, which is the fundamental smallest unit of data,” explains Andre Filip, CEO of ELA Advertising, the agency behind the redesign. Sandisk worked on the

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