Apple News

Analysts believe Apple may be adopting a very uncharacteristic policy in pursuit of accelerated growth. The company has traditionally protected its industry-leading profit margins, but now appears to be willing to sacrifice these to some degree in order to prioritize increased market share. Analysts believe this is creating enormous opportunities for increasing the Mac user […]

Amazon has today announced that it’s buying satellite giant GlobalStar to allow its Amazon Leo service to offer direct connectivity to consumer devices. Apple owned 20% of the company. The deal will see Apple buy its satellite services for iPhone and Apple Watch from Amazon Leo, with the acquisition promising to accelerate innovation and connectivity

Amazon and Globalstar have announced a definitive merger agreement under which Amazon will acquire the satellite operator. News of the deal puts to bed questions about the fate of Apple’s exclusive satellite connectivity partner, and reveals how Apple will still benefit. Alongside the acquisition, Amazon and Apple have signed a separate agreement for Amazon’s Leo

A building permit filed in Zurich confirms Apple is planning a new retail store at Lintheschergasse 7, near the city’s famous Bahnhofstrasse shopping street, with construction set to run through early 2027. The permit, submitted to the city of Zurich in February and reviewed by Swiss Apple publication macprime, explicitly describes the project as a

Even Windows fans saw the MacBook Neo as a stunning buy, with many saying that Microsoft and other brands were going to be forced to respond. Microsoft has now done so – but in completely the wrong way. Yesterday saw the announcement of some very steep Microsoft Surface price hikes across the full range of

Apple’s iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what

Blackmagic has announced a new version of its URSA Cine Immersive camera, the first commercial camera system designed to capture 3D content for the Vision Pro. The URSA Cine Immersive 100G adds 100G Ethernet to the original camera to deliver the bandwidth needed to output live immersive video for the first time. Blackmagic Design also

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Apple TV confirmed today that Brian Tyree Henry, who recently starred alongside Wagner Moura (The Secret Agent, Elite Squad) on Dope Thief, is joining a new feature film from Apple Original Films. Here are the details. more…

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