Apple News

After implementing an AI chatbot in the Apple Support app to help customers a few weeks ago, the company is taking their AI chatbot push a step further. With Asa, Apple retail employees will now be able to ask questions and learn more about Apple products to improve their sales abilities. more…

Another hint has surfaced that Apple is preparing to eliminate the physical SIM card tray from iPhones in more countries this year. In particular, a source familiar with the matter has informed MacRumors that retail employees at Apple Authorized Resellers in the EU are required to complete a training course related to iPhones with eSIM

We all miss Apple’s MagSafe Battery Pack and want to see it return. In the meantime, the old magnetic battery accessory has resurfaced in an unlikely place. more…

Apple is likely going to introduce a new at its Awe Dropping event in just over a week. While we’ve been referring to this device as Apple Watch SE 3 for quite some time now, we’re yet to ask: will it actually be called that? more…

Apple will unveil the iPhone 17 lineup in just a few days. Before that happens, leaker Majin Bu has provided new details about a third case option from Apple with some unexpected changes. more…

RODE is rolling out a major firmware update for the this week that turns the iPhone into a powerful wireless camera source. more…

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A few years ago, Apple used to have a much simpler iPad keyboard lineup. It just offered a Smart Keyboard for each of their iPad models, and they all essentially served as the same product. Nowadays, after the introduction of trackpad support in iPadOS and the , everything is unnecessarily convoluted – with each iPad

Apple has two great, affordable iPads that most people consider: the , and the iPad Air. Over time, these iPads have always been relatively similar, making it a rather interesting debate. With current deals, theres only $150 between these two iPads, which really begs the question: should you pay more for the , or save

It’s finally official! As expected, Apple will be holding its annual flagship iPhone event on Tuesday, September 9, and we’re expecting to see several new iPhone models, some new accessories, new Apple Watch models, and perhaps a few more announcements. Apple has plenty more announcements in the pipeline beyond next month’s event, however, including a